About the South Beach Diet 2010 New Year’s Challenge

Welcome to the South Beach Diet 2010 New Year’s Challenge — a special 100-day community event designed to help you jump start your weight loss, improve your health, stay motivated, and reach your goals — as well as the chance to receive fabulous prizes, including a trip to sunny Miami Beach to meet Dr. Agatston and his team! To register, you must complete this registration form and read the official rules.

What Do You Get?

Round the clock support: Starting Monday, January 4, South Beach Diet Group Leaders will offer you around-the-clock advice and support in our special New Year’s Challenge Message Board. You’ll also get motivational tips from other members, plus the option to attend weekly group meetings with topics and assignments to help you stay on track and learn the ins and outs of the diet.

Weekly group meetings: The meetings will be held in the New Year’s Challenge Message Board every Monday at 12:00 pm EST and every Friday at 3:00 pm EST. These 30-minute chats will be hosted by special guest speakers including successful South Beach Diet members, our online nutritionists, Marie Almon, nutrition director for South Beach Cardiology, and Dr. Arthur Agatston, creator of the South Beach Diet. Topics will include recipe makeovers, dining out strategies, how to conquer cravings, and much more! Group meetings are optional, but participants must attend one of these weekly meetings each week (for a total of at least 12 meetings during the course of the 14-week Challenge) in order to qualify for the grand prize.

How Can You Win?

Lose weight and feel great! In addition to attending the weekly group meetings, you’re encouraged to post as often as you can throughout the Challenge with your questions, concerns, tips, and updates on your progress, as the quantity and quality of your posts will be considered by our judges. Valued and active participants will be awarded badges during the course of the Challenge by the Group Leaders, though acquiring badges isn’t an official requirement for winning the Challenge. You will also be asked to submit before and after photos, as well as a 500-word essay about your weight-loss experience at the completion of the New Year’s Challenge. The Challenge will run 100 days, ending on or about April 10, 2010. Winners will be notified some time in May 2010. Here’s a look at the exciting prizes:

• One grand prize winner will receive an all-expense paid three-day/two-night trip to Miami, Florida, for a private consultation with The South Beach Diet Supercharged author Arthur Agatston, M.D. The Grand Prize Winner will also receive a nutritional evaluation with Marie Almon, M.S., R.D., L.D., South Beach Cardiology Clinic Director of Nutrition.

• Two runners-up will receive a three-month subscription to the South Beach Diet Online, a three-month subscription to the South Beach Diet Dietitian Coaching, and a collection of South Beach Diet books.

• All members who complete the Challenge will receive a FREE month of online membership. So everyone’s a winner!

Are you ready to lose weight — and keep it off for good? Read the official 2010 New Year's Challenge